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All data typesENTERPRISE / COMMERCIAL DATA
EnterpriseCommercial Data

Sales Pipelines

CRM records of leads, deals and stage changes from first contact to close.

Illustration representing Sales Pipelines

Overview

Sales pipeline records come from CRMs such as Salesforce or HubSpot: accounts, opportunities, stage movements, activities and outcomes. They help models forecast, prioritise deals and assist sales teams with grounded recommendations.

Won and lost outcomes with recorded reasons turn pipeline data into labelled examples.

Key highlights

Deal stages over time

Logged calls, emails and meetings

Won and lost outcomes